Category: eCommerce

• How TransferWise is changing the way in which we transfer money

  TransferWise is one of those companies where you can just sniff groundbreaking success. TransferWise is a London-based peer-to-peer money transfer service which was started in January 2011. Earlier this week, the company was in the news because of rumoured discussions with well known Silicon Valley venture capital firm Sequoia Capital, which could result in a valuation […]

  marcabraham

  November 13, 2014

  Digital Strategy, eCommerce, FinTech, Gamification, Online Trends, Startups

  eCommerce, FinTech, gamification, startup, strategy

• EDITD and applying big data analytics to the fashion industry

  Since I went to a talk about visual search of fashion products, I’ve been keen to find out more about how the fashion industry uses big data analytics to make product decisions. I then came across EDITD, which is a real-time fashion analytics company based in London. Given my passion for both fashion and data, […]

  marcabraham

  November 13, 2014

  Data, eCommerce, Measuring, Product Management, Startups

  eCommerce, FashTech, metrics, socialmedia, startup, strategy

• Find similar fashion through Cortexica visual search

  Last week, I went to a great talk by Alex Semenzato, who works as a Business Development Manager at Cortexica and is founder of FashTech. In his talk, Alex explained about the visual technology as developed by Cortexica. He discussed this technology in the context of fashion products, making the case for how visual search […]

  marcabraham

  November 10, 2014

  Data, Digital Content, eCommerce, Startups, Technology

  eCommerce, FashTech, search, socialmedia, startup, strategy, technology

• What to expect from Amazon’s anticipatory shipping patent?

  Earlier this year Amazon patented its “anticipatory shipping” solution, which basically comes down to Amazon shipping products even before customers have ordered them. Amazon will use an algorithm to pre-determine things that people want to buy, based on a mix of data including previous purchases, questionnaires, wish lists, browsing data, demographic data, etc. Even though […]

  marcabraham

  May 20, 2014

  Amazon, Data, eCommerce, Measuring, Online Trends, Technology

  Amazon, strategy, technology

• What to do with Apple’s “iBeacon”?

  The ‘iBeacon’ is Apple’s recent product which uses location-sensing technology to help extend location services within the iOS operating system. For example, with the help of an iBeacon an iOS device or other hardware can alert its (location based) apps when a user leaves or enters a certain location. Also, when a user is getting closer […]

  marcabraham

  March 6, 2014

  Apple, Digital Strategy, eCommerce, Mobile, Technology

  Apple, cross-platform, eCommerce, gadgets, mobile, technology