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Management Product Management Team

Eigenquestions – Framing the problem and asking the right question

Until a few days ago I hadn’t heard of Coda and its founders, but that changed when I came across their approach to framing problems and asking questions. Coda is a document creation and sharing platform, Shishir Mehrotra – Co-Founder / CEO and Matt Hudson – founding product manager and now Head of Growth – […]

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Digital Content Digital Strategy Product Management Product Marketing Social Media

My product management toolkit (39): go-to-market checklist

  Thinking about how to best launch a product or feature to market can easily become an afterthought. I’ve certainly made the mistake of being so immersed in the execution of an idea that I forgot to think about how to best take a product to market. It doesn’t matter whether your product or feature […]

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Book Reviews Digital Strategy Management

Book Review: “Red Teaming” by Bryce Hoffman

Groupthink or complacency can be devastating when developing great products. Having someone who plays or is a devil’s advocate is often a welcome aspect of the product development process. So-called “red teams” take playing devil’s advocate to the next level; the mission of such teams is to force businesses and people to think differently. Red […]

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Product Management Technology User Experience

My product management toolkit (38): discovering opportunities and solutions

As product people we all know how enticing it can be to take an idea for a product or feature and simply run with it. The number of product teams I come across that will straight away test a specific idea without understanding the problem or opportunity it’s trying to address is plentiful. This observation […]

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Book Reviews Product Management User Experience

Book review: “Outcomes Over Output” by Joshua Seiden

Over the years I’ve learned a lot from Josh Seiden, starting with “Lean UX” which he coauthored with Jeff Gothelf. Seiden recently published “Outcomes Over Output” a nifty little book (should take about 40 minutes to read), which – you guessed it – encourages it readers to move from “making stuff” to creating outcomes by […]