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Product Management Product Marketing Startups Technology User Experience

Product review: Superhuman

My summary of Superhuman before using it? I expect an email service, similar to Google’s Gmail, but stronger on user experience and security. How does Superhuman explain itself in the first minute? When I go to the Superhuman website I see a promise of “The fastest email experience ever made”, followed by a call to […]

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Book Reviews Design Product Management User Experience

Book review: The Really Good Idea Test

In her latest book, Julia Shalet describes a test which will help in finding out whether your idea is worth pursuing: “The Really Good Idea Test”. I’ve known and worked with Julia for a good few years now, and she’s got a wealth of experience working with companies and teams on developing their ideas and […]

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Digital Strategy FinTech Online Trends Product Management Startups User Experience

Product review: Karat

My summary of Karat before using it? I know that Karat is geared towards influencers, people with followings on social media platforms like TikTok and Instagram. I’m probably not part of Karat’s target audience 🙂 How does Karat explain itself in the first minute? “The back card for creators” is the first thing I read […]

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Design Digital Content Digital Strategy Product Management Startups User Experience

Product review: Athena

My summary of Athena before using it? I expect an app similar to Goodreads; allowing me to keep track of the books I have read and those I want to read, as well as helping me discovering new others and book titles. How does Athena explain itself in the first minute?  In the first minute, […]

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eCommerce Product Management Startups Technology User Experience

Product review: Vestiaire Collective

My summary of Vestiaire Collective before using it? I think Vestiaire Collective (‘Vestiaire’) to be a marketplace for fashion. Similar to Poshmark, I expect Vestiare to focus on high-end fashion. Not sure whether it’s just boutiques selling on Vestiare or whether consumers can sell to other consumers through the platform. How does Vestiaire explain itself […]