Category: Search

• How real estate marketplaces are using AI

  

  Real estate marketplaces have a clear commercial incentive to use AI well: the better they match buyers, renters and sellers, the more transactions they facilitate. I started by looking at Property Finder — a marketplace for the Middle East and North Africa (MENA) region, broadly comparable to Rightmove in the UK or Zillow in the…

  marcabraham

  April 8, 2026

  AI, Product Management, Search, User Experience

  AI, product management, technology, UX

• How to create copy that works well for search engines?

  

  Previously I’ve been learning about writing effective copy. I now want to learn more about how to best write for search engine optimisation. I used a great ebook titled “How to Create Compelling Content that Ranks Well in Search Engines” by Copyblogger to help me with this. One of the first aspects raised in “How to Create…

  marcabraham

  May 15, 2015

  Digital Content, Search

  content, Copy, search, SEO

• HoverMe adds social context to the people you follow

  I’m pretty sure there must be quite a few people out there who find it a pain to have to look at other people’s profiles in a separate places like Twitter, Facebook or LinkedIn. Wouldn’t it be neat if there was a functionality to connect the various social profiles of each individual user? HoverMe is…

  marcabraham

  December 29, 2010

  Search, Social Media, Startups

  Facebook, LinkedIn, socialmedia, Twitter

• Social search: adding a ‘personal’ element to searching

  Searching through Google has become completely ingrained in the way we look for information online. It provides search results based on a search term entered by the user. However, big search engine rival Bing and Facebook have recently tied up to create “social search”. In a nutshell, this means that Bing will add “social signals”,…

  marcabraham

  October 26, 2010

  Search, Social Media

  Facebook, Microsoft, search, socialmedia

• Speeding up search: Google Instant

  Towards the end of last week I learned about the launch of Google Instant, which aims to speed up the search process by providing suggested search terms as soon as the user starts typing in a search query. For instance, I started typing in “br” and the search bar started showing 4 results varying from…

  marcabraham

  September 28, 2010

  Google, Search

  Google, search