Category: Design
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My Product Management Toolkit (52): Behavioural Diagnosis
About 8 years ago, I first learned about behavioural design. I read “Hooked”, a book about building habit forming products by Nir Eyal. In Hooked, Nir writes about ‘triggers’ that drive behaviours and how these triggers are followed by ‘actions’. Nir’s work offers great insights into the field of behavioural science. A behavioural scientist essentially…
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My Product Management Toolkit (48): Systems Thinking
“No problem ever exists in complete isolation. Every problem interacts with every other problem and is therefore part of a set of interrelated problem, a system of problems.” Russell Ackoff Rusell Ackoff, pioneer in systems thinking, used to explain that “A system isn’t the sum of the behaviour of its parts; it’s the product of…
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Fashion Rental (Product Review)
With the ongoing COVID-19 pandemic, I wonder whether fashion rental services will recover anytime soon. The likes of Rent the Runway, My Wardrobe HQ and HURR specialise in servicing those customers that don’t want to buy an outfit for irregular occasions like weddings or gala dinners, so-called ‘buy-once wear-once’ events. Now that these special occasions…
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“The Really Good Idea Test” (Book Review)
In her latest book, Julia Shalet describes a test which will help in finding out whether your idea is worth pursuing: “The Really Good Idea Test”. I’ve known and worked with Julia for a good few years now, and she’s got a wealth of experience working with companies and teams on developing their ideas and…
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Athena (Product Review)
My summary of Athena before using it? I expect an app similar to Goodreads; allowing me to keep track of the books I have read and those I want to read, as well as helping me discovering new others and book titles. How does Athena explain itself in the first minute? In the first minute,…