Category: Design
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Forma Vision (Product Review)
My summary of Forma Vision before using it – Enabling meetings in the Metaverse. How does Forma Vision explain itself in the first minute? – The first thing I see on Forma Vision is a popup that mentions a name change “because Forma Vision better communicates how our service enhances remote collaboration by enabling our…
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Copy.ai (Product Review)
My summary of Copy.ai before using it? A design friend of mine recently referred to the likes of Copy.ai, Linear and Vev as “great examples of modern software”, referring to the simplicity and intuitiveness of these products. Intrigued, I decided to check out Copy.ai, expecting a service around copywriting. How does Copy.ai explain itself in…
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What do ‘no code’ platforms have in common?
So-called ‘no code’ platforms are on the rise, making it easier for people to build their own website or ecommerce store. But what exactly does it mean if a product is no code? What is the difference between ‘no’ and ‘low’ code? No code platforms are aimed at people without a technical background who want…
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My Product Management Toolkit (52): Behavioural Diagnosis
About 8 years ago, I first learned about behavioural design. I read “Hooked”, a book about building habit forming products by Nir Eyal. In Hooked, Nir writes about ‘triggers’ that drive behaviours and how these triggers are followed by ‘actions’. Nir’s work offers great insights into the field of behavioural science. A behavioural scientist essentially…
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My Product Management Toolkit (48): Systems Thinking
“No problem ever exists in complete isolation. Every problem interacts with every other problem and is therefore part of a set of interrelated problem, a system of problems.” Russell Ackoff Rusell Ackoff, pioneer in systems thinking, used to explain that “A system isn’t the sum of the behaviour of its parts; it’s the product of…