Tag: UX
-
Gathering meaningful data during the user journey
Since I started looking into omni-channel metrics last year, I’ve been learning how to best gather meaningful data at each step of the user journey. I recently came across a great piece by Gary Angel titled “A Data Model for the User Journey”. In his article, Gary aims to address the multi-source nature of our data…
-
audioBoom (Product Review)
I love listening to podcasts and therefore regularly use platforms like iTunes (not the best user experience) and TuneIn (lots of choice). Although I’d heard of audioBoom, I haven’t used it yet. Let’s give it a go and see what the product is like: How did the app come to my attention? – I think it must…
-
“User Story Mapping” (Book Review)
Three years ago I wrote about Jeff Patton’s “Story Mapping”. I described this technique as a great tool to help design and develop products (see Fig. 1 below for a good example of a Story Map). Jeff Patton has now written a book about this technique, titled “User Story Mapping”. Patton is a well-known user experience (‘UX’) specialist. He…
-
Uncover (Product Review)
A while ago I reviewed the OpenTable app, learning how OpenTable helps people to manage their restaurant bookings. I then came across Uncover, an iOS app which lets users “Discover and book London’s most desirable restaurants. Tonight.” The phrase “most desirable restaurants” sparked my interest. It will be good to see how Uncover’s focus on London’s top…
-
“The Emotional Life of Your Brain” (Book Review)
In 2012, Richard J. Davidson, Ph.D. with Sharon Begley, published The Emotional Life of Your Brain. Davidson is a professor of psychology and psychiatry at the University of Wisconsin-Madison. “The Emotional Life of Your Brain” explores how the unique patterns of our brain affect the ways in which we think, feel and live – and how…
