Tag: productmanagement
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Julia Shalet explains about user research

Last night, I attended another great class at the Mobile Academy. Julia Shalet, Course Director at the Mobile Academy, talked about how one can do user research (and do it well). Julia started by stressing the importance of choosing the right research method to suit the corroboration of one’s assumptions. She talked about the difference…
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User stories revisited, learning from Gojko Adzic

As Gojko Adzic is currently drafting his book titled Fifty Quick Ideas to Improve your User Stories, I picked up the following useful tips from his latest draft: Main learning point: Even if you think that you know all there is to know about user stories, I still recommend you read “Fifty Quick Ideas to Improve…
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Gamification – What is it?

I recently started doing an online course on “Gamification” which was lectured by Kevin Werbach, an Associate Professor of Legal Studies and Business Ethics at Wharton School, Pennsylvania. In his first couple of lectures, Kevin concentrated on the meaning of gamification and its value. Let’s start with a good definition of what gamification is: “The…
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Seeing the Toyota way in action
After having read a lot about the Toyota way of doing things, I had a chance to visit the Toyota plant in Burnaston, Derbyshire. Every now and then Toyota open up their factories to public visits and I went in there a few months ago to see things for myself. Reading books like The Toyota Way…
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Heuristics – Finding usability problems in designs (part 2)
In my last post I wrote about the use of heuristics to find usability problems in designs. In this post, I’ll look into the individual heuristic principles in more detail. It was UX expert Jakob Nielsen who introduced these “10 Heuristics for User Interface Design” in 1985 and these principles serve as a great context to…
