Tag: productmanagement
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What Visa and R3 are doing with blockchain technology
In the online Fintech course that I’m currently doing, every other course video is about blockchain and the possibilities it offers. Earlier this year, I wrote about blockchain, trying to demystify some things I’d heard about it up to that point. If anything, watching my course videos with Blockchain experts such as Shaul Kfir, CTO at…
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“Sprint” [Day 5] (Book Review)
![“Sprint” [Day 5] (Book Review)](https://marcabraham.com/wp-content/uploads/2023/02/waldemar-vd0tzcjybtg-unsplash.jpg?w=1024)
The fifth and final day of the sprint is all about interviewing your (target) customers and learning from how they interact with your prototype. Interview “Five is the magic number”, is the point that Knapp, Zeratsky and Kowitz are making in Sprint with regard to the number of people to interview. The value of this…
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Jeff Gothelf and Lean UX
In case you don’t know, I’m a big advocate of “Lean UX” and the work of Jeff Gothelf on this topic. It was Jeff who originally coined the term ‘Lean UX’ and wrote a great book about it, together with Josh Seiden. In short, Lean UX is all about not doing all your product design…
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Why I am a big fan of Dan North and behaviour driven development
I believe that “behaviour-driven development” (‘BDD’) is one of those techniques that when you have done it once, you are likely to keep applying it. BDD was first introduced by Dan North, a well known Agile and Lean technology specialist, and is great tool for specifying and communicating the behavioural changes that one wants to achieve.…
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“The Laws of Simplicity” (Book Review)
“Simplicity” almost feels like a magic word, particularly when you’re a product manager or a designer. Last year I wrote about the rise of single purpose apps and mentioned John Maeda’s “Laws of Simplicity”. John Maeda is a well known graphic designer, computer scientist, investor and academic. He’s also an author and I recently read his most popular…
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