Category: Product Management

• Developing my own product – Where to start measuring?

  So I had designed and developed a minimum viable product for my HipHopListings iOS app. I had worked very closely with Alex the developer, designed the mobile workflow and outlining the way I expected users to interact with HipHopListings on their iOS devices. I tested, tested and tested. It led to some critical bug fixes […]

  marcabraham

  June 20, 2013

  Agile, Apple, Digital Content, Digital Strategy, Measuring, Mobile, Music, Product Management, Technology, User Experience

• Developing my own product – Creating a Minimum Viable Product

  Now that my efforts to develop the HipHopListings iOS app myself had not provided me with the desired results, I decided to seek help. I got as far as creating a basic app version of my existing HipHopListings (‘HHL’) blog and installing it onto my phone. However, it became pretty clear very quickly that Apple […]

  marcabraham

  May 22, 2013

  Agile, Apple, Digital Content, Digital Strategy, Mobile, Product Management, Social Media, Startups, Technology, User Experience

• How supermarkets are becoming entertainment platforms

  Over the past year or so supermarket giants such as Sainsbury’s and Tesco have started venturing into entertainment content. A good example is supermarket giant Tesco which acquired We7 (digital music) and Blinkbox (video on demand) last year. Its UK competitor Sainsbury bought online entertainment platform Global Media Vault and Anobii (eBooks) around the same time. I wondered about […]

  marcabraham

  May 20, 2013

  Amazon, Digital Content, Digital Strategy, eCommerce, Online Trends, Product Management, Technology

  Amazon, cross-platform, eCommerce, Lovefilm, Netflix, streaming, TV

• Creating my own product – How to develop it?

  So I had spent some time thinking about my product vision and assessing my product idea, but I now had to work out how to best a develop a basic mobile app. I’d been dreading this moment since I don’t have a  a development background. Where to start? Which operating system to start off with? […]

  marcabraham

  April 15, 2013

  Agile, Mobile, Product Management, Startups, Technology

• Developing my own product – Assessing my product idea

  After I spent some time thinking about a vision for my product, the logical next step was to assess my idea. Naturally, I was excited about creating a mobile app that lists Hip Hop gigs and releases but at the same time I worried that no one was waiting for this new product or that it […]

  marcabraham

  April 4, 2013

  Digital Strategy, Mobile, Music, Product Management, Startups, Technology

  HipHopListings, productmanagement, startup, strategy