Category: Product Management
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Experience Mapping – Learning from Adaptive Path
I do User Story Mapping. I do Impact Mapping. And I’ve recently added another forming of ‘mapping’ to my arsenal: “Experience Mapping.” I learned about Experience Mapping through this very helpful guide by Adaptive Path. An Experience Map is useful tool for capturing and presenting key insights that occur across user experiences with a particular…
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Why we need a PRODUCT retrospective
Any self respecting developer or product person will be doing team retrospectives on a regular basis. These retrospectives provide a great opportunity to reflect on past releases, build team dynamics and identify any areas which could be improved. However, I’ve found product retrospectives to be a lot less common. Let me first explain what I…
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Gathering meaningful data during the user journey
Since I started looking into omni-channel metrics last year, I’ve been learning how to best gather meaningful data at each step of the user journey. I recently came across a great piece by Gary Angel titled “A Data Model for the User Journey”. In his article, Gary aims to address the multi-source nature of our data…
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“User Story Mapping” (Book Review)
Three years ago I wrote about Jeff Patton’s “Story Mapping”. I described this technique as a great tool to help design and develop products (see Fig. 1 below for a good example of a Story Map). Jeff Patton has now written a book about this technique, titled “User Story Mapping”. Patton is a well-known user experience (‘UX’) specialist. He…
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What is Guerrilla Testing?
I don’t know how many of you are familiar with “guerrilla testing”, but I’ve been doing it for a few years now and it’s a great way to get some quick user feedback on your product or idea. To me, guerrilla testing means going into a coffeeshop or another public place to ask people there about…
As I learn ... 