Category: Mobile

• App review: Forest

  My quick summary of Forest before using the app – I think I first heard Nir Eyal, who specialises in consumer psychology, talk about Forest. Given that Nir mentioned the app, I can imagine Forest impacts people behaviour, helping them achieve specific outcomes. How does Forest explain itself in the first minute? – “Stay focused, be presented” […]

  marcabraham

  August 29, 2018

  Design, Digital Content, Gamification, Mobile, Online Trends, Product Management, Technology, User Experience

  design, gamification, mobile, productmanagement, technology, UX

• App review: Blinkist

  The main driver for this app review of Blinkist is simple: I heard a fellow product manager talking about it and was intrigued (mostly by the name, I must add). My quick summary of Blinkist (before using it) – “Big ideas in small packages” is what I read when I Google for Blinkist. I expect […]

  marcabraham

  March 5, 2018

  Design, Digital Content, Digital Publishing, Mobile, Product Management, Technology, User Experience

  design, mobile, productmanagement, strategy, technology, UX

• App review: ipagoo

  “Accounts designed for the 21st century” is the main strapline of ipagoo, a Fintech startup that offers multi-country and cross-currency accounts. I was intrigued by this concept and decided to download ipagoo’s new iOS app and write a quick review: My quick summary of ipagoo (before using it) – I expect ipagoo to offer services […]

  marcabraham

  September 10, 2017

  FinTech, Mobile, Product Management, Startups

  FinTech, mobile, productmanagement, startup, technology, UX

• App review: Toutiao

  Fig. 1 – Screenshot of www.toutiao.com/ homepage  When I first heard about Toutiaou I thought it might be just another news app, this coming one from China. I learned, however, very quickly that Toutiaou is much more than just a news app; at the time of writing, Toutiao has more than 700 million users in total, with ore […]

  marcabraham

  June 7, 2017

  AI, Design, Mobile, Product Management, Social Media, Technology, User Experience

  AI, mobile, productmanagement, socialmedia, technology

• App review: Plum

  When I reviewed Cleo a few weeks ago, I also came across Plum. Plum describes itself as “your personal savings” assistant and lives in Facebook Messenger. How did Plum come to my attention? – I came across Plum whilst reviewing Cleo, another virtual savings assistant. I then spoke to Victor Trokoudes, co-founder and CEO of Plum, […]

  marcabraham

  February 4, 2017

  FinTech, Mobile, Product Management, Startups, Technology, User Experience

  AI, FinTech, mobile, productmanagement, technology, UX