Category: Product Management
-
Doing the ‘Mom Test’
I fist heard about the “Mom Test” when I did a an online class on user research methods by Julie Blitzer. At first I wasn’t entirely sure about what this ‘Mom Test’ involved. I wondered whether the test was about making sure one’s mum is happy with the product or idea. Is it about thinking…
-
Some considerations regarding data-driven design
Whilst slightly struggling with identifying the most effective measurements for my own product I’m nevertheless learning lots of new things about when (not) to use data in developing products. I’ve been learning more about data-driven product design and some of the key things to consider when using data to inform your product decisions: Measuring events – What…
-
Book review: “Microinteractions: Designing with Details”
Interaction designer and author Dan Saffer recently published a book called “Microinteractions: Designing with Details”. As the title clearly suggests, this book is very much about those small interactions which make up a product or a feature. In fact, Saffer’s book is very much inspired by a quote from the famous American designer Charles Eames who believed…
-
Developing my own product – Where to start measuring?
So I had designed and developed a minimum viable product for my HipHopListings iOS app. I had worked very closely with Alex the developer, designed the mobile workflow and outlining the way I expected users to interact with HipHopListings on their iOS devices. I tested, tested and tested. It led to some critical bug fixes…
As I learn ... 