Category: Product Management
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My Product Management Toolkit (7): learning about user needs
A key thing I’ve learned as a product manager is to validate a proposed product strategy or user assumptions before committing a lot of time, money and effort to a specific product idea. I believe there’s a lot you can learn as a product person about user behaviour without having to rely on a dedicated…
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My Product Management Toolkit (6): Assessing Product Opportunities
Prioritisation. A lot of product managers will have a love-hate relationship with prioritisation; constantly having to choose between ideas and making tough tradeoff decisions. Whichever way you look at it, prioritisation is part and parcel of our job as product managers. Before you prioritise a specific solution, I’d always recommend you assess first whether the problem…
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WorldRemit (Product Review)
A few years ago I wrote about money remittance services like Transferwise and WeSwap. I recently came across another remittance service called WorldRemit and I decided to do a quick review and explore further: How did WorldRemit come to my attention? – At a recent public session with a senior strategy person at Travelex, we talked about the marketplace for…
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My Product Management Toolkit (5): Assumptions and Hypotheses
Problem statements was the last product management tool that I wrote about. Once you’ve defined and understood the problem(s) that you’re looking to solve, the next step is to validate ways to solve the problem. As a product manager, there’s a risk of jumping straight into solutions or features, without really evaluating the best way…
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YunoJuno (Product Review)
Having looked at a range of marketplaces, most recently in the events space, I widened my search and came across YunoJuno. YunoJuno is an online marketplace which describes itself as “an all-in-one platform to find, book and manage the best freelancers in town.” I’m keen to understand how YunoJuno is different from a standard job site. My quick summary before using the…
