Author: marcabraham
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My Product Management Toolkit (2) – Product Strategy
I often see product managers seemingly forgetting about product strategy. I typically refer to strategy as the ‘bit in the middle’ between a product vision and a product roadmap. You can hardly describe a product strategy as a ‘tool’ and one could arguably dedicate a whole series of blog posts to the topic of creating and managing a…
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Tabl (Product Review)
I work for a marketplace – Not On The High Street – and I’m therefore always on the lookout for new marketplaces. I recently came across Tabl who promise “the world’s best dinner parties” and it prompted me to have a closer look at what Tabl are all about: My quick summary of Tabl (before starting…
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My Product Management Toolkit (1) – Setting The Product Vision
Lately I’ve been thinking about how to best collate the tools and techniques I use to ideate and develop products and make product decisions throughout the product lifecycle. It felt like a good opportunity to reflect on my ‘toolkit’ and benefits of different tools for a wide range of user or business related scenarios, understand what to…
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Touchnote (Product Review)
When I was looking at Deloitte’s annual “Fast 50” 2015 winners, I saw that Touchnote, was ranked 9th, based on a 2312% growth rate (!). Touchnote was described as a “postcard sending service” on Deloitte’s listing, which made me curious to learn more about how a postcard sending service can enjoy such phenomenal growth. Let’s have…
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What’s happening in ‘content commerce’?
Last week I wrote about Grabble and reviewing their app spurred me on to look at other apps in the ‘content commerce’ space. In essence, content commerce is about obtaining revenue from your digital content, irrespective of the form the content comes in (e.g. blog, film, music, etc.). These are some of the content commerce examples…
As I learn ... 