Category: Digital Strategy
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DRM free ebooks!? It is going to happen …
Last year I wrote about J.K. Rowling, author of the immensely successful “Harry Potter” series, breaking out of the traditional publishing mould by offering Harry Potter ebooks through her own site. Another interesting recent development within the ebook world is digital publishers slowly starting to drop digital rights management (‘DRM’) from their ebooks. The main…
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Eric Ries and learning how to pivot (or persevere)
About a month ago I wrote a blog post about Niall Murphy, successful founder of The Cloud, and his experiences and learnings from creating (and selling) a successful startup. I then attended the UK launch of “The Lean Startup” by Eric Ries. Eric Ries is a young American developer who has founded and been involved in a…
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Learning more about streaming, this time it’s about Netflix (again)
Over the past few months I’ve been learning more about streaming, trying to understand beter how it works and who operates in this market (think Spotify, Rdio and LoveFilm). A logical next step was trying to get a better grasp on the business side of things; what makes streaming so interesting from a business revenue point…
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IBM buys DemandTec – What does this deal tell us?
IBM’s recent acquisition of DemandTec sits within IBM’s “Smarter Commerce” initiative. This strategy is all about enabling businesses to quickly adjust prices, promotions and other marketing efforts by analysing online and in-store buying trends. One could argue that this deal is just a takeover like many others. However, these are some of the things about…
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Always good to learn about product management – 5 things to think about
The other day I read this piece by Joseph Puopolo a Canadian blogger and VP Marketing & Business Development at StickerYou, with extensive experience in marketing and product management. In his latest blog post Puopolo shares his thoughts about “5 Things a Good Product Manager Should Think About”. Having just started a new product manager role…
