Tag: strategy
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Apple’s iPad and its “price umbrella”
Hearing Charles Arthur, Technology Editor with The Guardian, talk about a “price umbrella” intrigued me. He mentioned these two words in relation to the launch of the iPad Mini and I wondered how a price umbrella works. This is what I’ve since learnt: Price umbrella – This term refers to the pricing effect typically created…
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Learning about creating a good product vision
Over the past few weeks I have been learning a lot about ‘product vision’, creating a mission statement for a product or an overarching vision for a product portfolio. It made me wonder. Is a product vision always a future, pie-in-the-sky idea of where one expects a product to be? Are you allowed to make…
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“Genchi genbutsu” and continuous improvement
When one wants to learn more about “lean”, then it is almost impossible to avoid the ‘Toyota way’. The Japanese car manufacturer has a strong reputation when it comes to continuous improvement (“kaizen“) and ‘lean’ manufacturing. Eric Ries has made a quite a name for himself by applying the ‘lean’ methodology to startups, with many…
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Book review: “Business Model Generation”
Normally I tend to be quite careful with business books; quite a lot of them seem to be quite over-hyped and need a lot of pages to illustrate one single theme. I felt that “Business Model Generation” by Alexander Osterwalder and Yves Pigneur is different though. The book is all about using a business model…
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Eric Ries and learning how to pivot (or persevere)
About a month ago I wrote a blog post about Niall Murphy, successful founder of The Cloud, and his experiences and learnings from creating (and selling) a successful startup. I then attended the UK launch of “The Lean Startup” by Eric Ries. Eric Ries is a young American developer who has founded and been involved in a…
As I learn ... 