Tag: product management
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Sora no more

OpenAI’s decision this week to shut down Sora, its video generation app, says less about video generation and more about where the real AI battle is being fought right now. Launched with great fanfare in 2024, Sora initially shot to the top of the App Store. But downloads fell sharply — dropping nearly 75% from…
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Eventual / Daft (Product Review)

My summary of Eventual before using it — Eventual is a multimodal data processing platform designed to power AI-based products and features. How does Eventual explain itself in the first minute? “Revolutionising the way you work with data” is the main strapline on Eventual’s website, and the short explainer video wastes no time making the case.…
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Outcome based pricing

I’ve written about pricing before and value based pricing in particular. Value-based pricing sets prices mostly based on the customer’s value perception or willingness to pay, rather than on production cost or competitor pricing. Fixed or variable pricing models are most common among software companies, with vendors either charging a seat-based or usage-based rate. With…
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From SEO to AEO

From Search Engine Optimisation to Answer Engine Optimisation (AEO) means we’re shifting from links to hyper-specific answers and context. AEO is about making your content discoverable by answer engines like ChatGPT, Perplexity, Gemini and Claude. These AI agents find, synthesise and reuse content in response to user prompts. With traditional SEO, users click a link…
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My Product Management Toolkit (68): Defensibility

What is defensibility? Defensibility comes from the competitive advantage that a company or product has over its competitors. These advantages operate like “moats”, protecting a company against its competitors. Trusted brand or switching costs are good examples of moats that competitors find hard to copy or emulate. How should PMs think about defensibility? Being unique…
