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As I learn …

As I learn …

This site is about all things product (management), sharing things as I learn


  • November 15, 2010

    The cloud saga continues: IBM tries a different approach

    This ‘storing data in clouds’ thing keeps fascinating me. Maybe because the cloud seems so intangible and yet so appealing to a growing number of providers and corporate clients alike. In a recent post I looked at the flexible nature of cloud based computing, making large scale and complex IT infrastructures redundant. However, particularly large […]

  • November 10, 2010

    Why location-based technology is on the rise

    In my post on 21 October I talked mostly about the principles behind location-based marketing and “geo-fencing”. Since then I’ve learned a bit more about the ‘back-end’ side of things, having looked at some providers of location services and platforms. Platforms such as Sparkle and SimpleGeo provide developers with the tools and APIs to easily […]

  • October 29, 2010

    £100bn: The UK online economy is getting there

    Yesterday I learned that the online economy in the UK is now worth £100 billion. This figure is the key outcome of a survey conducted by the Boston Consulting Group (commissioned by Google). The report shows that nearly 60 per cent of the UK online economy is driven by ‘consumption’, which consists of 2 different […]

  • October 26, 2010

    Social search: adding a ‘personal’ element to searching

    Searching through Google has become completely ingrained in the way we look for information online. It provides search results based on a search term entered by the user. However, big search engine rival Bing and Facebook have recently tied up to create “social search”. In a nutshell, this means that Bing will add “social signals”, […]

  • October 20, 2010

    Location-based mobile marketing: brands knowing where you are

    Imagine that you walk around the streets of London and receive a text message on your mobile to let you know that you’re approaching a Starbucks coffee shop and that you will get money off your first cup. Future music? Big Brother? Absolutely not. Location-based mobile marketing has taken off, especially since the popularity of […]

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