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Doing the ‘Mom Test’
I fist heard about the “Mom Test” when I did a an online class on user research methods by Julie Blitzer. At first I wasn’t entirely sure about what this ‘Mom Test’ involved. I wondered whether the test was about making sure one’s mum is happy with the product or idea. Is it about thinking…
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Some considerations regarding data-driven design
Whilst slightly struggling with identifying the most effective measurements for my own product I’m nevertheless learning lots of new things about when (not) to use data in developing products. I’ve been learning more about data-driven product design and some of the key things to consider when using data to inform your product decisions: Measuring events – What…
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Learning about the wearable technology space
When it comes to wearable technology, quite a lot of us will almost automatically think of Google Glass (and perhaps stop there). However, there are a lot more businesses out there that concentrate on some form of wearable technology. In this post I’ll highlight some good examples which I’ve come across recently: Jawbone – Jawbone has…
As I learn ... 