Keen to get a piece of the action that Turntable.fm has generated, Facebook has just launched its own “Listen With” feature. Like Turntable.fm, the main concept behind “Listen With” is simple: sharing music with your friends. These are the main things that this new Facebook feature will enable you to do:
- Listen to music with your friends – You can listen along with any of your Facebook friends who are listening to music or you can listen to music with a group of friends whilst one of your friends plays the DJ.
- Chat room – Similar to Turntable.fm, Facebook offers its own simultaneous chat room feature. This means that when I click on the “Listen With” button in Chat and news feed stories, I can then select a friend as my personal DJ. When clicked, Spotify or Rdio will be launched instantly and I’ll start hearing the music my friend is playing in real-time. Other friends can also join the group chat listening room and we can discuss what we’re listening to whilst the music is playing.
- Only open to friends selected – The feature only works for whoever you allow to share music with. This means that a person who is allowed to view your listening activity will see a music note appearing next to your name in a chat. By hovering over this friend’s name, the “Listen With” button will appear.
- Newsfeed – If another user then clicks my “Listen With” button we’ll then listen to the same music, a chatroom will be created and my newsfeed will state that “Marc Abraham is listening with ….”
- Artist page – When someone plays a song for a friend, their “Listen With” chat room will display a link back to that artist’s Facebook Page. This could be a very useful feature for artists who can thus generate more fans and reach out to them with links to concert tickets, merchandise, and their websites.
Related links for further learning: